The WFGBusiness Model: Designed for Everyone
We help make the idea of financial independence and financial security accessible to a diverse group of people from a wide range of backgrounds. WFG offers access to those that are looking to create a full-time business or one that is part time to earn extra income. For part-time insurance agents and financial entrepreneurs of all calibers, we are here to support the growth of your business.

The World Financial Group business model offers a unique opportunity to help make financial independence and business ownership accessible to a variety of individuals from a wide range of backgrounds.
Some of our diverse array of clients even choose to become independent business owners themselves. Many have built successful financial services organizations using the WFG business model. This proven system that has produced thousands of successful financial professionals across North America.
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Helping People Build Their Financial Futures
WFG agents share financial knowledge, best practices, and strategies for life insurance protection, retirement, savings and education planning to help clients build better futures.

Become aWFGAgent
WFG Financial professionals have access to our financial training resources that can help them become licensed life insurance agents. Up-and-coming financial agents can also receive mentoring and support from the WFG home office and fellow WFG agents. WFG also offers state-of-the-art technology, business-building guidance, and marketing resources to help you promote, monitor, and grow your business. We built this financial training program to support aspiring financial professionals with everything they need to get started, are you up for the challenge?

How to build and scale your business is up to you. There’s virtually no ceiling on the size your business can be or your earning potential, regardless of your background.
*Residents of California who wish to be independent agents with World Financial Insurance Agency, LLC must already have a life license. Non-licensed individuals may join WFG Direct to earn income through the direct selling business while they determine if a career in the insurance industry is right for them.
The WFG Difference
The WFG business model allows ambitious entrepreneurs like you to build a financial services organization on your terms. Full time or part time. Day or night. Scale without limits.
Traditional Agency

Business owners hire and train team members to work for the firm. Only top business owners have the opportunity to reach the highest level contract. Team members seeking higher contracts venture out to find new business or start their own firm.
Our Business Model

Business owners recruit and train other owners to work as a team. Any business owner has the opportunity to reach the highest level contract. Business owners work together as equals helping each other succeed. Growth and income are scalable based on individual business goals.
WFG: Where Entrepreneurs Succeed*
The amount WFGIA has paid in comissions has steadily risen over the last several years.
Chart Summary
COMMISSIONS
*Many people have experienced various levels of success with World Financial Group Insurance Agency, LLC. However, each individual’s experiences vary. This statement is not intended to nor does it represent that any individual results are representative of what all participants achieve when following the company’s system.
Year | Amount |
---|---|
2011 | $299.90 M |
2015 | $732.60 M |
2020 | $965.00 M |
2021 | $1100.00 M |
2022 | $1318.00 M |
This chart is available on modern internet browsers.
Start Part Timeand Go Full Time When You’re Ready*
There’s no need to quit your current job to find out if WFG is right for you as an independent agent. Test the waters as a part-time insurance agent with WFG and discover the flexibility that it offers to our financial professionals.
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Average Earnings of Full-Time Agents
The WFG compensation offered by our business platform is unlike anything else offered in the financial industry. The following are the average and highest earnings for a rolling 12-month period through December 31, 2022 for North American agents who held life, securities, and/or investment advisory licenses.
Leadership Level
Tier 1 (0-3 Years Experience)
Tier 2 (4-7 Years Experience)
Tier 3 (8-10 Years Experience)
Average Earnings
$88,0752
$315,2783
$831,8224
2Based on average earnings in 2022 which included commissions and overrides, for U.S. and Canadian agents who are at the WFG field level of Senior Marketing Director, have a tenure of three (3) years or less with WFG and sold at least one policy in 2022. Earnings listed are in U.S. dollars.
3Based on average earnings in 2022, which included commissions and overrides, for U.S. and Canadian agents who are at the WFG field level of Executive Marketing Director, have a tenure of four (4) to seven (7) years with WFG and sold at least one policy in 2022. Earnings listed are in U.S. dollars.
4Based on average earnings in 2022, which included commissions and overrides, for U.S. and Canadian agents who are at the CEO Marketing Director or higher WFG field level, have a tenure of eight (8) to 10 years with WFG and sold at least one policy in 2022. Earnings listed are in U.S. dollars.
Four Ways toBuild Income
WFG offers one of the industry’s most robust compensation plans on a diversified product portfolio. As you advance through the ranks and build your business, you can earn more money while helping more people.
Expansion Income

Financial entrepreneurs like you are free to expand their business anywhere in the US or Canada – the WFG platform supports your efforts and help you support your organization.5
Personal Income

Earn a commission when you write new business and, as you reach preset levels, your commission percentage increases.
Bonus Income

Qualified agents earn bonus income, which grows based on the entire company’s production, that can multiply and compound your earning potential.
Agency Income

As your business grows, you can build a team by mentoring and developing newly licensed agents. As they write new business, you earn a percentage of their sales through overrides.
Frequently Asked Questions
How does the WFG business model differ from other agencies?
At other companies, when you become a financial entrepreneur, you may or may not have a mentor to teach and guide you. At WFG business owners work together to help each other succeed. WFG streamlines the process and allows you to work and grow at your own pace. Work part-time or full-time to become the independent insurance agent that you want to be.
How does WFG help prepare its agents?
It’s not easy to start a business on your own, but we’re here to help! At, WFG our associates have access to detailed financial training which helps these professionals to gain their insurance license. As aspiring agents rise through the ranks, they will also receive invaluable guidance and mentorship from both the WFG home office and their fellow agents with more experience.
Is it possible to become a part time insurance agent or do you have to be full time?
With World Financial Group, you’re able to set your own pace. You can start as a part-time insurance agent and get a feel for the role before making the decision to become a full-time agent. This is great for agents with other full-time jobs or currently in school. If you decide that you’d prefer to stay on as a part-time agent indefinitely, that’s fine too!
What are the steps to become a WFG agent?
Becoming an agent for World Financial Group requires that you be a resident of either the United States or Canada. We’ll ask a few preliminary questions to gauge your preparedness and experience. Then you’ll be able to start the program. At first, there will be a few online training opportunities and exams, but soon you’ll be running your own business. Once you’re ready, you can start the online registration process .
5 Certain restrictions apply to expansion. Additionally, agents must be licensed in the states in which they offer services.

Build Your Businesswith Us
Do you have an entrepreneurial mindset? Are you ready to own your future? Leveraging our business model, you can become a part-time WFG agent or build your own financial services business as you help individuals and families in your community protect their financial future.
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I have a deep understanding of the World Financial Group (WFG) business model and its key concepts. My expertise is grounded in the detailed information provided in the article you shared. Here's a breakdown of the essential concepts:
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Business Model Overview:
- WFG aims to make financial independence and security accessible to a diverse group of people.
- It offers opportunities for both full-time and part-time business ownership.
- The focus is on supporting the growth of businesses, especially for part-time insurance agents and financial entrepreneurs.
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Support and Resources for Financial Professionals:
- WFG emphasizes helping individuals build better financial futures.
- Financial professionals have access to training resources, mentoring, support from the WFG home office, and fellow agents.
- State-of-the-art technology, business-building guidance, and marketing resources are provided.
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Scalability and Flexibility:
- The WFG business model allows entrepreneurs to build a financial services organization on their terms.
- There is no ceiling on the size of the business or earning potential, regardless of background.
- The traditional agency model is contrasted with WFG's model, highlighting the collaborative approach and equal opportunities for business owners.
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Commission Growth:
- WFG has experienced steady growth in commissions over the years.
- The chart demonstrates a significant increase in commissions from 2011 to 2022, reaching $1318.00 million.
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Part-Time Opportunities and Average Earnings:
- Individuals can start as part-time insurance agents with WFG without quitting their current jobs.
- The average earnings for different leadership levels (based on experience) are provided, showcasing the potential for financial success.
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Income Building Strategies:
- WFG offers a robust compensation plan with various ways to build income.
- Expansion income, personal income, bonus income, and agency income are highlighted as avenues for financial growth.
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FAQs:
- The article addresses common questions about the WFG business model, including differences from other agencies, preparation for agents, part-time vs. full-time options, and the steps to become a WFG agent.
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Entrepreneurial Opportunities:
- WFG encourages individuals with an entrepreneurial mindset to leverage its business model for part-time or full-time engagement.
- The focus is on helping individuals and families in the community protect their financial future.
In summary, the WFG business model offers a comprehensive and flexible approach to financial entrepreneurship, providing support, resources, and opportunities for individuals to build successful businesses.